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Starting a Company? 5 Videos You Must Watch First (INC)

Starting a business is no walk in the park. Here are five videos to watch
before you launch.

As any seasoned entrepreneur can tell you, starting a business is not always
easy. From leadership to fundraising to recruiting, there are plenty of
potholes in which you can get stuck as a fledgling founder.

Luckily, you can learn from the experiences of successful entrepreneurs who
were once in your shoes.

Here are five videos to check out before launching your own business.

Simon Sinek on Motivation

The key to a successful product or service depends on the motive that drives
it. Simon Sinek, author of the book Start With Why, believes that people
“don’t buy what you do, they buy why you do it.” In this video, he explains
how to clarify your start-up’s message–and make sure the “why” drives
everything that you do.

Barbara Corcoran on Defeating Naysayers

Sometimes a little road block is exactly what you need to get creative.
Barbara Corcoran, founder of real-estate business The Corcoran Group, cites an
old boyfriend and former business partner as the driving force behind her
success–even after he told her she’d fail.

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The Kauffman Foundation on …



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